Sharp Electronics

Advertising (concept)

Advertising concept highlighting Sharp’s massive size options for their TVs.

SHARP Electronics makes TVs. Really, REALLY, great TVs — that are bigger, brighter and crisper than anything else on the market. But how do you convince a sea of consumers that? Blatant brand sex appeal.

This advertising campaign highlighted specific proprietary features and was created during a concept branding exploratory utilizing the SHARP logotype “S” as a graphic element in a 3D world.

Advertising concept highlighting Sharp’s innovative Quattron technology which makes color on their TV’s brighter and more vibrant.

Bravo. The work was very well received.

CEO & President